# Video-selfie endorsement scripts — 30s / 60s / 90s Read to camera. Vertical (9:16) for IG/TikTok/YouTube Shorts. Horizontal (16:9) for embedded YouTube or X video. Cheat-sheet cadence: **~150 words per minute** if you speak briskly, **~130 wpm** if you speak with weight. Wardrobe: whatever you'd wear on a podcast in your field. Neutral background. Good light on your face. Fill in [bracketed] fields. Say each pause out loud as "…" — a beat, not silence. --- ## 30-SECOND SCRIPT (~75 words) *[Look directly at camera. Steady.]* I'm [First Last], [role at organization]. Today I'm endorsing **Restore the First** — a citizens' coalition for the First Amendment. I'm endorsing it because [one-sentence reason from the six pillars]. … Restore the First is asking Congress for three things: **preserve** the records, **hold public hearings**, and **create a private right of action** for every American whose speech was penalized by government pressure. Read the record. Sign the petition. **Restorethe1st.com.** --- ## 60-SECOND SCRIPT (~150 words) *[Look directly at camera.]* I'm [First Last], [role] at [organization]. Today I'm endorsing **Restore the First** — the citizens' coalition organized around the six named plaintiffs in *Finn v. Global Engagement Center*. Here's what happened. In 2021, a private report designated six Americans as the "Disinformation Dozen." The White House pressured Facebook, in writing, to act. Facebook reduced those accounts' reach by sixty percent. … In July 2026, a federal judge dismissed their lawsuit — not on the merits, on **pleading defects**. The court never ruled on whether the pressure was constitutional. The evidence sits, unruled on, in the public docket. I'm endorsing Restore the First because [one-sentence pillar reason in your voice]. … The coalition is asking Congress for three things: **preserve** the records, **hold public hearings** under oath, and **create a private right of action.** Sign the petition. Share your story. **Restorethe1st.com.** --- ## 90-SECOND SCRIPT (~225 words) *[Look directly at camera.]* I'm [First Last], [role] at [organization]. I've spent [years] working on [your field / cause / practice]. Today I'm endorsing **Restore the First** — a citizens' coalition for the First Amendment — and I want to tell you why in the plainest words I have. … In 2021, six Americans were named in a private report as the "Disinformation Dozen." Doctors. Journalists. Health-freedom advocates. The White House pressured Facebook, in writing, to reduce their reach. The company complied. Their distribution was cut by sixty percent. They sued the federal government. In July 2026, a federal judge dismissed the case — not on the merits, on **pleading defects.** The court did not decide whether the pressure was constitutional. It decided the complaint had too many defendants. The evidence sits, unruled on, in the public docket. … I'm endorsing Restore the First because [two-to-three-sentence reason in your voice, tied to your work — this is where you make it real for the people who follow you]. The coalition is asking Congress for three things. **One:** preserve every record before it is lost. … **Two:** hold public hearings where the six named plaintiffs testify under oath. … **Three:** create a private right of action so any American penalized by government-directed platform pressure has standing to sue. If this fight is your fight — and it is — do one thing today. Sign the petition. Share your own story. It only takes two minutes. **Restorethe1st.com.** --- ## Delivery notes - **Don't apologize.** Endorsements sound weakest when the speaker seems surprised to be making one. Speak as if the position is obvious. - **Look at the lens, not the screen.** The lens is what your audience will feel eye contact with. - **Pause after the reason.** Give viewers a full beat to absorb your one-sentence "because" before you move to the asks. - **Say the URL twice** on 60s and 90s versions if you can — once mid-sentence, once on the closing line. - **No hedging language.** Cut "I think," "in my opinion," "personally." You're endorsing. The whole video is your opinion. - **Landscape and portrait exports.** Record in 4K if possible; downsample to whichever ratio the platform wants.